Premium retailer Reiss has reported a soaring 84% increase in like-for-like online sales this year, which its director attributes solely to the increase in editorial imagery.
Brand Director Andy Rodger said of the statistic, ‘We’ve had a very good season online and we know it’s because our site is looking good’.
Reiss’ new outlook on editorial style photography has been credited for the dramatic rise in online sales.
As elementary as it may seem, it is easy to underestimate a potential customer’s ability to recognise old and outdated imagery. Striking photographic campaigns impact site visitors, maintaining a positive brand image and unsurprisingly increase sales.
Here at Rah we specialise in cost-effective and high quality shoot production, be it lookbook, product or campaign images, we have the right creative team to exceed your brief.
It is well recognised returning customers are better converters, spending on average double the amount of first-time visitors. So give your customers a reason to revisit your site, with striking new imagery from Rah Productions!